Managing the Potential Risks of Marketing Job as a LADY
Research has shown that marketing is one of the toughest job anyone can be engaged in today anywhere in the world. In simplicity, the task of marketing involves the marketer getting it right - knowing where and when his/her product or service is most needed. It is indeed a job that challenges the physical, psychological, social and emotional ability of an individual as it takes the person out of his/her comfort zone. As employment is now the scarcest commodity in Nigeria, the few vacancies that get advertised are mostly in the line of marketing and as graduates are forever eager to bid unemployment farewell, they jump at this opportunity. Most organizations today employ young graduates as marketers or sales executives because they know marketing involves activeness and vibrancy. In the world of marketing today, the ratio of female to that of male remains outrageous due to their natural physique and the result it’s capable of bringing among others. As a lady engaged in a mar